Thursday, December 18, 2008

Biz Calling Cards Business Card Marketing Vehicle

Business cards are a valuable promotion tool. No business person could live without the convenience of having a business card to hand to prospective clients or customers. Handing out a business card is so much easier than writing out all your contact information for a person you've just met.

But most business cards only do half the marketing job. Think about what you do with the business cards people give you. If you're like me, they go into a pile in a drawer. If you're more organized, maybe they go into a card file. In either case, the business cards just sit there, out of view, and probably out of mind. What a waste! Why not turn your business card into a marketing vehicle by making your business card visible? Instead of the traditional business card, get your contact information printed on something that people might leave in plain sight; something that will remind them of you and your services or products whenever they look at it. You can get information printed on just about anything now. What about using something like fridge magnets instead of the standard business card? What do people do with fridge magnets? Put them on their refrigerator in their kitchen - a place the family frequents, where they'll see your contact information (and marketing message) countless times a day! Message pads, coasters, mouse pads - your choice of business card marketing vehicle is limited only by your imagination. My cat's veterinarian hands out palm-sized calendars with magnetic backing as business cards, something that most people are guaranteed to hang up in plain view.

Remember, most business cards just sit in a drawer, doing nothing until or unless someone bothers to dig them out. And if there's nothing to remind them of you, why would they bother to dig out your business card? Making it easy for people to remember (and call) you by using a more unique 'handout' item as a business card is a smart investment.
Susan Ward -Susan has been writing about business since the late 1990s. Her work has been published on a variety of websites, in magazines, and used as teaching guides by various school districts. A trained workshop and course presenter, Susan has designed and presented courses ranging from software training through website promotion.

Visit: www.programsrecommended.com/bizcallingcards
Visit: www.programsrecommended.com/bizcallingbiz

Biz Calling Cards New Wave Best Business Cards

Every business person needs to have business cards. They're a fast and convenient way to give a prospective client or customer your contact information and basic marketing message. It's important to get the best quality business card that you can afford. Pay attention to the quality of the paper and the printing as well as the design. People are impressed by these things, and will judge you and how well or poorly you might treat them by the quality of the business card you hand out. Your business card represents you. Don't spoil the good impression you've made in person by handing someone a home-made card printed on your home printer (unless you have the kind of expensive printer that can produce the same quality business cards as the local print shop). Otherwise, you should always have your business cards professionally printed. You don't want to give prospective clients or customers the idea that your products and/or services are second rate.

Every business person needs to have business cards. They're a fast and convenient way to give a prospective client or customer your contact information and basic marketing message. It's important to get the best quality business card that you can afford. Pay attention to the quality of the paper and the printing as well as the design. People are impressed by these things, and will judge you and how well or poorly you might treat them by the quality of the business card you hand out. Your business card represents you. Don't spoil the good impression you've made in person by handing someone a home-made card printed on your home printer (unless you have the kind of expensive printer that can produce the same quality business cards as the local print shop). Otherwise, you should always have your business cards professionally printed. You don't want to give prospective clients or customers the idea that your products and/or services are second rate.
Susan Ward - Susan has been writing about business since the late 1990s. Her work has been published on a variety of websites, in magazines, and used as teaching guides by various school districts. A trained workshop and course presenter, Susan has designed and presented courses ranging from software training through website promotion.

Visit: www.programsrecommended.com/bizcallingcards
Visit: www.programsrecommended.com/bizcallingbiz